7 Factors That Influence the Purchase Price of Branded Watch | JEWEL CAFÉ Malaysia

Date Updated: March 6, 2023

7 Factors That Influence the Purchase Price of Branded Watch | JEWEL CAFÉ Malaysia


What are the factors that influence the purchase price of branded watches?


There are 4 factors that influence the purchase price of brand watches.


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You may read article below to know more.

When assessing on the purchase watches such Rolex or Omega, the estimation price might be varied greatly depends on the company itself. Although the condition is not as good as new, but rarely cases where it was offered with an unexpected high price and vice versa. For another example, even though it is a brand-new popular watch, but it was offered with shockingly low price compared to the bought price. You must be wondering why such contrast points despite the similar brand and same watch status? Here are a few reasons that you can take as consideration of their differences in the purchase price of popular branded watch. If you want to know “Why?”. Please take this as an important point for your future references. (A clarification that these are a general reason of the purchasing company. Hence, it might differ from other information about any company.)

There are seven factors that can influence the purchase price of a branded watch.

1. Different brand reputation

A brand’s reputation can give a huge impact on the price of their watches collection. Especially for brands that are well-known for their quality, craftsmanship, and exclusivity are likely to charge higher prices for their products. Including for their high-pay ambassador or international faces and sophisticated advertising.

2. Made of exclusive materials

The most influential reason that will affect the price is the material used to produce the watch. Using high-quality materials to make watches such as gold, platinum and diamonds are usually more expensive than watches made from cheaper materials such as stainless steel or aluminum.

3. Various type of movement

The type of movement used in a watch can also influence its price. Watches with mechanical movements are often more expensive than those with quartz movements, as they require more intricate and precise craftsmanship.

4. Addition features and complications

Usually on luxury watch that have additional features and complications such as chronographs, moon phases, and tourbillons will impact the price of a watch. The more features a watch has, the more expensive it is likely to be.

5. Collection of limited edition or rare models

Almost entirely limited edition or rare models of watches are often priced higher than regular models due to their exclusivity and rarity. Sometime the factors because of the rare materials used or collaboration with a well-known celebrity.

6. Modern design and aesthetics

Most will also choose a watch by evaluating the design first and that lead to the high price. Watches with intricate designs or unique aesthetics may be more expensive than watches with simple designs.

7. Consideration of the country’s origin

The country where the watch is made can also influence its price. Watches made in countries with higher labor costs or with a reputation for quality craftsmanship may be priced higher than those made in countries with lower labor costs.

Overall, the purchase price of a branded watch is influenced by several factors, including brand reputation, materials, movement, features and complications, rarity, design and aesthetics, exchange rate and country of origin.


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